05 — Promote

Build the off-page signals AI models actually trust.

Monitor backlinks, referring domains, anchor text and brand mentions across the open web. Ship a digital PR and link acquisition program that compounds — and gets noticed by both Google and LLMs.

Promote — backlinks and PR
What's inside

Off-page that's measured, not manufactured

Backlink monitoring, brand mention tracking, anchor text intelligence, and a managed digital PR pipeline — built for sustainable authority.

Live backlink monitoring

New, lost and toxic links — tracked daily. Alerts on every change so nothing surprises you in your next call.

Referring domain growth

Domain-level reporting on velocity, authority distribution and topical relevance — the metrics that actually move rankings.

Anchor text intelligence

Distribution analysis, over-optimization warnings, branded vs exact-match ratios — keep your profile natural.

Brand mention tracking

Unlinked mentions across the web — converted into linked citations through outreach and PR programs.

Digital PR program

Pitched stories, expert sourcing, data-led campaigns — earn coverage from the publications AI models reference.

Competitor link gap

Find every domain linking to three competitors but not you — outreach-ready, prioritized by relevance and authority.

Why off-page matters for AI

LLMs trust what the web trusts.

AI models are trained on — and retrieve from — the open web. Brands with strong off-page authority appear in more AI answers, more often, with more accurate framing. Promote is how you build that authority deliberately.

  • Citations from authoritative domains feed AI training data
  • Co-mention patterns shape how LLMs describe your brand
  • Press coverage compounds into knowledge graph entries
  • Wikipedia, Wikidata and structured citations matter more than ever
See AI visibility tracking
Off-page authority and AI

See your link gap. Close it.

Send us your domain plus three competitors — we'll send back a free link gap report with the highest-leverage outreach targets.